US Masters 2018

We made a US Masters golf promo with a small budget and very little time to deadline. We also had no new video to work with so we had to use footage from the 2016 tournament along with a couple of old shots of Tiger Woods. So the object was to make the old shots look new and something you think you have never seen before.

We used an Owl to tell our story, and yes we checked that it is native to the area. A bit of a weird choice, but the idea is that you’re taking a step back, into the forrest, to see the bigger picture. Along with a copy that any golfer will instantly relate to and non-golfers will be able to follow, we managed to delight or client C More.